by NoBull Marketing | Jul 14, 2022 | Content, Converting Leads, Email Marketing, Growing Customers, Strategy
The ROI from email marketing is spectacular, averaging $35 to $45 for every dollar spent. No wonder every company you connect with or buy from online wants to add you to an email list! But there’s more to it than simply hammering people’s inboxes. Let’s look at...
by NoBull Marketing | Jan 30, 2022 | Blogging, Content, Digital, Growing Customers
All the statistics show a good blog can really make a difference to your business. So how come so many businesses blog and get nowhere? It could be because of these sadly common business blogging mistakes. 1. You write for your competition, not your customers...
by NoBull Marketing | Apr 15, 2020 | Converting Leads, Email Marketing, Growing Customers
So your emails are all Spam Act compliant – but are they getting to the inbox? Most people now have at least one spam filter on their email account. It might be part of the email platform – think about the junk folder in Outlook or the Promotions and...
by Bridget | Dec 12, 2018 | Growing Customers, Strategy
This is the second post following my interview with Bev Barnfather of Ladybird Gifts. Today we’re looking at effective business gifting throughout the year, rather than just at Christmas. (Read the first post for Christmas gifting tips.) We’re going to use real estate...
by Bridget | Nov 12, 2018 | Growing Customers, Strategy
“Strategic gifting”- Bev Barnfather used the phrase when she introduced herself recently and it piqued my interest. I caught up with her to find out more about the effective use of business thank-you gifts. Top three mistakes in business gifts Bev identified three key...
by Bridget | Aug 13, 2018 | Attracting Leads, Growing Customers, Tracking Results
If word of mouth marketing is the best sort of marketing, using reviews and testimonials is the second best! They basically pump up your word of mouth. Now somebody is talking not only to the people they know, but also to other people about your business. Let’s...