by Bridget | Jan 26, 2023 | Blogging, Content, Copywriting, Digital, SEO
If your business has a website, it has some content. If you have a blog or news section as well, you have even more website content. But is it effective? And if so, who for? You want content which serves visitors. Which answers their questions; keeps them interested;...
by Bridget | Jul 28, 2022 | Content, SEO, Strategy
If you don’t have a marketing background, you may well be a little hazy about content marketing vs SEO vs PR (public relations). You probably have an idea what each of these means, but explaining how they’re different might be challenging. That’s hardly surprising as...
by NoBull Marketing | Jun 23, 2022 | Blogging, Content, SEO, Strategy
If you spend any time at all on the Internet, you’ve come across the listicle. What Merriam-Webster defines as ‘an article consisting of a series of items presented as a list’. They’re everywhere. We have plenty on the NoBull site, ranging from...
by NoBull Marketing | Apr 28, 2022 | Blogging, Real Life Examples, SEO
Does blogging help local SEO? A lot of smaller businesses aren’t sure. They worry that blogging will get them traffic from out-of-area – people who will never convert to actual customers. They can’t see the point in spending time and effort to build...
by NoBull Marketing | Nov 25, 2021 | Attracting Leads, Blogging, Content, SEO
Is blogging worth it for your business? Even as passionate believers in content marketing, we don’t believe every single business will benefit from a blog. It’s also clear that some businesses get more value out of blogs than others. So let’s dig...
by Bridget | Oct 14, 2021 | Attracting Leads, Digital, SEO, Tracking Results
In a previous post I looked at the roles different pages play on your website, and I compared the home page to a receptionist, directing visitors where they need to go. Unfortunately, it’s not quite that simple in real life. Not all visitors arrive on your site...
