by Bridget | Jul 28, 2022 | Content, SEO, Strategy
If you don’t have a marketing background, you may well be a little hazy about content marketing vs SEO vs PR (public relations). You probably have an idea what each of these means, but explaining how they’re different might be challenging. That’s hardly surprising as...
by NoBull Marketing | Jul 14, 2022 | Content, Converting Leads, Email Marketing, Growing Customers, Strategy
The ROI from email marketing is spectacular, averaging $35 to $45 for every dollar spent. No wonder every company you connect with or buy from online wants to add you to an email list! But there’s more to it than simply hammering people’s inboxes. Let’s look at...
by NoBull Marketing | Jun 23, 2022 | Blogging, Content, SEO, Strategy
If you spend any time at all on the Internet, you’ve come across the listicle. What Merriam-Webster defines as ‘an article consisting of a series of items presented as a list’. They’re everywhere. We have plenty on the NoBull site, ranging from...
by NoBull Marketing | May 26, 2022 | Attracting Leads, Content, Strategy
Lead magnets are a key element in content marketing. A good one can make all the difference to the number of leads you acquire from your website and online marketing. There are 5 key questions you need to consider when designing a lead magnet for your business. Before...
by NoBull Marketing | May 12, 2022 | Blogging, Content, Email Marketing, Strategy
In my last post, I shared the way email copy and web copy are different. Yet at the same time, I recommend using your blog content for email marketing. How does that work? How do you repurpose blog content for emails? Let’s explore smart ways to repurpose and...
by NoBull Marketing | Feb 10, 2022 | Blogging, Content, Creative, Real Life Examples, Strategy
Storytelling is right at the heart of what it means to be human. I bet the first cave people sat around their smoky fires, telling stories about how they got away from the sabre tooth tiger or what happened when the velociraptors chased them. Nowadays we have books,...
