Portfolio
Check out some of our copywriting and content marketing projects.
Website Copy
C.P. Lin and Co. is a boutique firm of lawyers in Hong Kong.
servicing very high net worth families and individuals. Business comes from referral. So, SEO was not a major consideration.
Client confidentiality meant that no testimonials were available.
However, the copy was written to turn this into an advantage.
Website Copy
Innovation Ready was a startup Consulting Business, working in a crowded space. The copy emphasized approach over technology and the philosophy of getting more from existing technology rather than always investing in something new.
Blogging Services
One of our most successful blogs with just 10 articles. We lifted this business to appear on Page 1 of Google for high-intent buying terms.
Website Copy
When choosing a lawyer, people demand authority and expertise. For family law, friendly support and ability to deal with your emotion during a difficult time is also important.
The copy for a family law site needs to tread a fine line between demonstrating authority and creating empathy and trust.
Want quality content like this for your business?
Website Copy
When developing the Mentor2Mentor website copy, we followed the StoryBrand process to identify the key villain from the client perspective; position the business as the guide, and create simple soundbites, which could be used in all other marketing as well.
Blogging Services
As a supplier of specialist veterinary imaging equipment Radincon builds relationships for the long term.
The blog features many alliance stories which interest other vets and reinforce the business’s authority and expertise.
Website Copy
Working in the health sector? Trust is essential.
Here, you can see we have built evidence in, but we’ve also put the patient or client right at the centre. Treating you first, and making it all about the person, is the approach of this practice.
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Website Copy
The customers of this smart home automation business are high-earning professionals who care about excellence.
The copy had to reflect this, and to demonstrate that the business is expert and up-to-date, and delivered to high standards.
Social Media
Health Industry
We developed social content for Facebook and Instagram, The posts reflect freshness, health, and natural ingredients. All the philosophy of the business.
Finance Industry
As a commercial lender, Evertrue Finance wanted to position itself as a long-term partner and advisor, rather than simply a loan broker. Thought leadership posts built this authority.
Law Industry
The social posts for this conveyancing firm were designed to drive traffic to articles to their website. They look at common property law questions.
Manufacturing Industry
Our articles for this laser cutting business featured their products, to build genuine connection.
Website Copy
The Mizzica site offers boutique italian cream liqueurs, both direct to consumer and to distributors. I wrote copy to focus on the Sicilian origin and add sizzle to this high-end brand.
Website Copy
The copy for this website reflects two basic principles of local SEO. The services are clearly explained right up front and the location is also highly visible. But it goes beyond SEO to build trust and drive calls to action.
Blogging Services
This laser cutting business served multiple different client groups. We wrote blogs to appeal to each client or client sector using many images from the client’s own work.
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Website Copy
This holistic psychiatric practice goes beyond medication to offer a wider range of solutions appealing to a different type of client. The copy reflects this vision.
Website Copy
A complex and challenging website redesign and copy rewrite.
for a business with multiple different services aligned around digital technology.
Website Copy
The challenge for this client was to both position them as a specialist cycling hotel, and ensure they still appealed to non-cycling visitors to the area.
Want quality content like this for your business?