by NoBull Marketing | Mar 15, 2020 | Uncategorized
If you’re spending money or time on marketing, you need to track how well it’s working. Yet so many small businesses don’t set marketing KPIs, or if they do, they don’t look at them! If you don’t track KPIs, how can you be sure your...
by NoBull Marketing | Jan 24, 2020 | Strategy, Uncategorized
Should you do your marketing yourself, or should you pay someone else? For a typical small business, when you start up you’ve got very little money – maybe no money at all! So there’s not really a question. You just have to do it yourself. But as you...
by Bridget | Nov 28, 2019 | Uncategorized
Today, I want to look at email marketing and how it evolves over time for a small business. And I’m going to compare email marketing to gardening. Agriculture has evolved over time. So has email marketing. Let’s start at the beginning. So many small businesses I see...
by Bridget | Aug 4, 2016 | Uncategorized
Business networking is one of the oldest ways to get leads and grow your business. But how do you do it online? Start with your website. Websites are great candidates for networking. They’re active 24-7. They don’t get tired. They don’t judge people...
by Bridget | Nov 21, 2014 | Blogging, Uncategorized
This year’s Shop Small events had a focus on Digital Marketing, so I went along to the Sydney one to check it out. I’m going to write another post with a general report, but today I want to talk about running a successful small business blog. I’ll...
