by NoBull Marketing | Sep 22, 2023 | Content, Copywriting, Digital, SEO
I write a lot of website copy. I look at a lot of websites. Two areas where the words on most websites could work harder are the contact page and the footer. Today, I’m looking at what to put in your website footer and why. There are two things to understand before we...
by NoBull Marketing | Jun 30, 2023 | Content, Copywriting, Digital, SEO
SEO (search engine optimisation) matters! You want traffic to your website, and over half of all trackable visits start with search. For many business owners, SEO plugins like Yoast and Rank Math look like the answer. And they can be – but only if you use them wisely....
by Bridget | Jan 26, 2023 | Blogging, Content, Copywriting, Digital, SEO
If your business has a website, it has some content. If you have a blog or news section as well, you have even more website content. But is it effective? And if so, who for? You want content which serves visitors. Which answers their questions; keeps them interested;...
by Bridget | Jul 28, 2022 | Content, SEO, Strategy
If you don’t have a marketing background, you may well be a little hazy about content marketing vs SEO vs PR (public relations). You probably have an idea what each of these means, but explaining how they’re different might be challenging. That’s hardly surprising as...
by NoBull Marketing | Jun 23, 2022 | Blogging, Content, SEO, Strategy
If you spend any time at all on the Internet, you’ve come across the listicle. What Merriam-Webster defines as ‘an article consisting of a series of items presented as a list’. They’re everywhere. We have plenty on the NoBull site, ranging from...
by NoBull Marketing | Apr 28, 2022 | Blogging, Real Life Examples, SEO
Does blogging help local SEO? A lot of smaller businesses aren’t sure. They worry that blogging will get them traffic from out-of-area – people who will never convert to actual customers. They can’t see the point in spending time and effort to build...
