by NoBull Marketing | Jul 7, 2025 | Blogging, Content, Real Life Examples, SEO
As a content marketer, I tend to look at the dates when blog posts were published. I came across one blog where the most recent post was in February 2023 – I’m writing this article in July 2025, so nearly 2 1/2 years ago. Clearly, this blog hadn’t...
by NoBull Marketing | Apr 1, 2025 | Content, Copywriting, Email Marketing, Real Life Examples
I’ve said it before and I’ll say it again – the most common missed marketing opportunity I see with small businesses is that they don’t have an email newsletter. Maybe the message is finally getting through. In the last few months I’ve...
by NoBull Marketing | Feb 13, 2025 | Attracting Leads, Content, Converting Leads, Digital, Strategy
If you’ve spent any time with marketers, marketing agencies or business strategists, you’ve probably heard of the ‘marketing funnel’. But do you know what a marketing funnel is? Or how to set one up? Or whether they even work? My job today is...
by NoBull Marketing | Nov 14, 2024 | Content, Copywriting, SEO
Many of my clients are small business owners, who haven’t dealt with a lot of marketing agencies. Many have no experience writing a marketing brief, let alone working with a copywriter. If you’re in the same boat, this post is for you! Working with a...
by NoBull Marketing | Jul 15, 2024 | Content, Real Life Examples
Here’s one of my favourite quotations about communication. Or miscommunication, if you look at it another way. ‘The single biggest problem in communication is the illusion that it has taken place.’H George Bernard Shaw said that, way back before the time of...
by NoBull Marketing | Jun 19, 2024 | Content, Copywriting, Email Marketing, Real Life Examples
Have you ever wondered how long your marketing emails should be? It wasn’t something I’d thought about. My gut feeling is that emails, like blogs, should be as long as you need for the message you want to communicate. But quite by chance I found an...