Blog
Marketing tests to help you improve – without big data!
Every marketer will tell you that testing is important. It's how you improve over time. They're right! But it's not quite that simple. What tests will make the most difference? And what if you have limited data? How will you ever get a meaningful result? Let's answer...
Forget SEO! Try writing blog titles for people instead
Time to take a step back and remember why you decided to write blogs in the first place. It’s not just so your site shows up in Google search results. Let’s face it, being on page one of Google doesn’t mean anything unless people click through to your site. And...
Small business SEO: quick wins for your site
NoBull Marketing is not an SEO agency - although all web content we produce is optimised for SEO. So why are we talking about SEO quick wins? Because a successful website needs traffic. It doesn't matter how great your website is if no one visits it. More visitors...
Domain Authority – what it is, how to use it and how to improve it
Why does SEO matter? It doesn't matter how great your website is, if you don't get traffic, you don't get enquiries. And on average, 53% of web traffic comes from organic search. If you want website traffic, showing up in search results is going to help! That's why...
Outsourcing your Blog
So why would you even consider outsourcing your blog? It's meant to be you, right? But in real life, things are a bit more complicated. Maybe, just maybe You want to save time You don't know what to write about You don't like writing So let's look at those one by one...
Do you blog for your business or do you blog as your business?
Today, I'd like to talk about the difference between having a blog for your business and having a blog as your business. These two sound very similar, but are actually quite different. When you're looking for advice and planning your blog, it's important to understand...