Blog
Can your VA write your blogs?
Anyone who's ever tried to write a blog knows how much time it takes. The most recent research from Orbit Media shows the average time per blog post is over four hours. Not only that, the best performing bloggers are those who spend over 6 hours per post! If you're a...
Landing pages – a short introduction
This is the third in a series of blog posts about the different types of web pages and the roles they play in converting visitors to enquiries, leads and customers. Today, I'm looking specifically at landing pages. What is a landing page? Let's start with a clear...
Your home page is not always the entry page for website visitors
In a previous post I looked at the roles different pages play on your website, and I compared the home page to a receptionist, directing visitors where they need to go. Unfortunately, it's not quite that simple in real life. Not all visitors arrive on your site at the...
Understanding different types of web page and what they do on your site
Have you ever thought about the different types of web page you have on your site? Wondered why they're there, and why they're different from each other? Your website is like a sports team. It's made up of different pages, all playing together, all trying to achieve a...
Blogging Statistics
Here at NoBull Marketing we're great believers in blogging. We believe it's essential for content marketing and SEO. Even more than that, it's a fantastic way to build trust with members of your target market, which is how they end up becoming clients. So we've...
Using video and text content effectively in your marketing
I'm sure you've heard that this is the era of video marketing. There are a heap of video marketing companies out there who promote it as the silver bullet which will save the world. But is that true? And if it is, what's the story with text content? Why are we at...